Kanye West is HELPING Kim Kardashian with her makeup rebrand ahead of new launch West, 44, helped Kardashian, 40, ‘come up with the new name’ of her new makeup brand The name of the brand has yet to be announced Kardashian is ‘incredibly excited about this next phase of her career’ Kardashian earlier this week … Read more
Boris Johnson says he wants to rebrand the ‘special relationship’ between Britain and the US the ‘indestructible relationship’ after first meeting with Joe Biden Boris Johnson met Joe Biden for the first time yesterday ahead of the G7 summit Mr Johnson dislikes the term ‘special relationship’ and has suggested a rebrand He suggested the US-UK … Read more
Harry and Meghan rebranded their website yesterday in the build-up to their Oprah Winfrey interview – with a defiant new swipe at Buckingham Palace. The pair dropped a photograph of Princess Diana and their ‘Letter for 2021’ from the home page of their Archewell website, and replaced them with a lofty new mission statement. The … Read more
Cornish fisherman are to cast aside the names of two of their most common catches and rebrand them in a bid to lure in more customers. Local industry chiefs fear the names ‘spider crab’ and ‘megrim’ might be putting customers off. In a bid to drum up more UK business in the wake of Brexit, … Read more
Freeze meanz Heinz! Baked beans will be sold FROZEN as company looks to rebrand the tinned snack’s image Move is part of a plan to ‘liberate’ baked beans from their old-fashioned image Food giant will expand the product into new formats – including a frozen option The push began with the launch of a microwaveable … Read more
Highways England is being rebranded as National Highways in a £7 million Government-led move that has sparked outrage. The switch comes just five years after the government-owned company was renamed from Highways Agency on 1 April 2015 – a rebranding exercise that was completed not long ago. The timing of the decision has been heavily … Read more
Mars has dropped the Uncle Ben’s branding and revealed a new name for the rice brand: Ben’s Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticised as a racial stereotype. Packaging with the new name will hit stores next year. “We listened to … Read more
Boris Johnson will vow to ‘build, build, build’ in a speech that he hopes will redefine his Premiership as the Government seeks to restart the UK economy. The PM is expected to announce the relaxation of the two-metre rule and the reopening of the hospitality sector next week – both to come into force in early … Read more