Ciara and Russell Wilson look fierce while modeling items from their clothing company Human Nation
They’re known for playing hard and working even harder.
Ciara and Russell Wilson looked like models as they posed for a series of snaps for their Human Nation brand on Instagram Wednesday afternoon.
The married couple sported his and hers designs while relaxing in a shaded patio area for their latest campaign which was blasted across social media.
Wearing their own merchandise: Ciara and her husband Russell Wilson were featured in a duo of promotional photos for their brand Human Nature that were posted to the singer’s Instagram account on Wednesday morning
In the snaps, the 35-year-old singer sported a light pink version of Human Nation’s Movement hoodies.
The performer and entrepreneur matched her top with a pair of joggers and a set of white high-top sneakers.
The Goodies singer’s beautiful dark hair cascaded onto her shoulders during the photoshoot, and she accessorized with multiple rings.
Her 32-year-old husband opted to wear an all-black-and-white version of his wife’s outfit.
Couple’s outfits: Ciara wore a pink hoodie and pair of sweatpants during the photoshoot, while Wilson opted for a black-and-white version of the same outfit
The Seattle Seahawks team member tied off his outfit with a pair of black-and-white high-top shoes.
The couple founded Human Nation with several principles in mind, including sustainability; the brand’s products are constructed with eco-friendly organic cotton, and its packing is entirely recyclable or recycled.
During an interview with Vogue, Wilson spoke about the pair’s commitment to remaining environmentally conscious and noted that they were happy to put in the extra effort to produce earth-friendly clothing.
The star quarterback remarked that the challenge of finding a sustainable way to make the brand’s products was ‘one of the elements that excited us most [within the project], so we invested in it.’
Beaming beauty: Ciara looked like a natural as she posed in one design from her company
Trying something different: During an interview with Vogue, Ciara’s husband noted that finding an eco-friendly way to produce and distribute their products was ‘one of the elements that excited us most’
The couple also made a point of directing a percentage of sales from all of Human Nation’s products to the Why Not You Foundation, a nonprofit founded by Wilson that aims to enrich the lives of at-risk children.
The athlete expressed that, although he and his wife plan on creating more labels under their retail concept, each one will still have a charitable focus.
‘We’re building on these core principles, the idea that behind this house, there is love, respect, and care. Each brand will have its own identity, but with that same [focus] on giving back,’ he said.
Ciara was humbled by the prospect of providing charitable contributions to deserving communities and that she would strive to make a difference with her new retail concept.
The singer said, ‘This process has continually inspired me…We have a tremendous opportunity to impact with The House of LR&C, and that keeps me motivated.’
Doing something worthwhile: The Goodies singer also spoke about how her commitment to making charitable donations through her new retail concept ‘keeps me motivated’