New streaming platform LIVE+ ‘to launch in Australia in late 2021’

A new streaming service is set to launch in Australia at the end of this year.

LIVE+ will feature both live programming and on-demand shows, under the creative direction of media executive Rob McKnight.

The platform will focus on celebrity and entertainment content, in addition to reality, fitness and true crime programs.

The first show to be announced on the new platform is The Ben, Rob & Robbo Show, which is currently available on Facebook Live and streaming news network Ticker TV.

A daily fitness show will also provide an alternative to going to the gym for busy people on the run who would prefer to work out from home.

For true crime enthusiasts, a televised version of the popular podcast Monsters Who Murder: Serial Killer Confessions will satisfy their morbid curiosity. 

More shows will be announced in the coming months as negotiations with creators and investors continue.

‘We’re already speaking to some of Australia’s best creators to come up with the most engaging programming slate that will rival what you see on traditional TV – and we’re still open to any great idea!’ said LIVE+ founder Rob McKnight.

‘Everyone has that one big idea and this is mine. LIVE+ is going to change the streaming market forever. No-one is providing a live entertainment service like we plan to do. I honestly believe the big players are going to sit up and take notice of what we’re doing.’

There are currently more than 35 free-to-air channels in Australia.

However, subscription-based streaming services have become increasingly popular in recent years.

Some of the most popular include Stan, Netflix, Binge and the reality TV platform Hayu.