Snoop Dogg working on boxing league called The Fight Club with Triller’s Ryan Kavanaugh
Snoop Dogg and Triller co-owner Ryan Kavanaugh are working on The Fight Club, an emerging boxing promotion, in the wake of Snoop’s well-received play-by-play during the Mike Tyson- Roy Jones Jr. in Los Angeles this past weekend.
‘We are changing the entire game,’ Snoop Dogg, 49, said in a statement Wednesday. ‘Boxing will never be the same and the audiences expect a new standard now. Fight Club is that standard.’
Kavanaugh told TMZ Wednesday, ‘This was the first event of a league that we have called The Fight Club. It’s a league owned by Proxima, which is the parent company to Triller and Snoop, and this was the first of many, many events.’
Coming soon: Snoop Dogg, 49, and Triller co-owner Ryan Kavanaugh are working on The Fight Club, an emerging boxing promotion, in the wake of Snoop’s well-received play-by-play during the Mike Tyson- Roy Jones Jr. in Los Angeles this past weekend
Kavanaugh told the outlet that the rap icon will also provide play-by-play at the shows and help produce the fights and musical acts.
‘The whole idea is we want to change up the way that boxing is done,’ Kavanaugh said, adding that ‘this is gonna be big.’
Kavanaugh said that another high-profile boxing match is in the planning stage: ‘I can tell you that the main fight – I can’t say it yet – but it’s gonna be something that everybody wants to see.
‘If you thought [the Tyson match was] big, I think that this would be even larger from a worldwide-appetite perspective and something that people want to see.’
Hit: Kavanaugh told the paper that Saturday’s contest tallied in excess of 1.59 million purchases
Witty: Kavanaugh told the outlet that the Long Beach, California native would continue to provide commentary, as he did for Tyson’s Legends Only League
Kavanaugh told the outlet that the Long Beach, California native would continue to provide commentary, as he did for Tyson’s Legends Only League.
The Young, Wild and Free rapper was well-received on social media following his work on the Tyson fight with humorous remarks, including ‘This is like two of my uncles fighting at the barbecue!’
Saturday’s event featured outings from artists including French Montana, Wiz Khalifa and Ne-Yo. According to the Los Angeles Times, the Fight Club league with integrate boxing matches with concerts with an emphasis on top-notch production.
The league would look to run between five and eight annual events, and also showcase celebs looking to step in to the ring.
Triller, which aims to add to its network of platforms by year’s end, is also planning a contest in February, deciding between Texas and Nevada as its hosts, according to the paper.
Speaking with the newspaper, Kavanaugh said the aim of the promotion was ‘to bring back the days of when the entire family watched boxing’ with a smorgasbord of personalities to attract all groups.
‘There will be different tastes for everyone,’ Kavanaugh said. ‘If people want to pay for these non-athletic contests, nobody is putting a gun to their head and forcing them to buy it. By all means give it to them.
‘Despite everyone wanting for it not to work, we upset them by changing things up and making it work and dominated the conversation on Saturday.’
Kavanaugh told the paper that Saturday’s contest tallied in excess of 1.59 million purchases as the Triller app plunked down in the $50 million range for rights to the broadcast.