Facebook to send myth-busting messages to users who have liked, reacted or commented on misinformation about the coronavirus on the social network
- Facebook users interacting with fake news will see a message in their news feed
- This encourages them to visit the World Health Organisation for health updates
- Facebook also introduced a ‘Get the Facts’ section of its virus information centre
- Learn more about how to help people impacted by COVID
Facebook is sending myth-busting messages to users who have interacted with harmful misinformation about coronavirus.
The social network said messages will start appearing in news feeds of any users who had interacted with a post that had since been removed by the company.
This includes people who have liked, reacted or commented on the misinformation, which could false claims that 5G is linked to the health pandemic in any way.
Facebook said its messages will connect people with advice from the World Health Organisation‘s ‘mythbusters’ page, which debunks false claims about COVID-19.
Facebook users who have interacted with misleading posts will start seeing these messages in the coming weeks.
Facebook users who have interadted with fake news about the coronavirus will see a message in their news feed urging them to visit the WHO website and share a WHO link
The tech giant said the aim is to try to stop the spread of misinformation both within and outside of its own platform.
‘We want to connect people who may have interacted with harmful misinformation about the virus with the truth from authoritative sources in case they see or hear these claims again off of Facebook,’ said Facebook vice president of integrity Guy Rosen.
Facebook is also launching a new program called ‘Get the Facts’ as a section of its COVID-19 Information Centre – a dedicated section of the social network for news and reputable sources about the pandemic.
COVID-19 Information Centre appears at the top of users’ Feeds with authoritative information from organisations such as the World Health Organisation (WHO) and the NHS
This ‘Get the Facts’ section features articles written by independent fact-checking partners that debunk misinformation about the coronavirus.
These fact checking partners have already been working to reduce the spread of fake news.
Offending content posted by friends on the site just appears in the news feed as a blank grey box after it has been deemed dangerous by Facebook, which users can still choose to view.
Facebook said that in March alone, it displayed warnings on about 40 million posts related to COVID-19 based on 4,000 articles reviewed by independent fact-checkers.
When Facebook users saw the warning labels, 95 per cent of the time they did not go on to view the original content.
Once information on the site is rated false by independent fact-checkers, the network reduces its distribution, applies warning labels with more context and finds duplicates.
Facebook said it has already removed hundreds of thousands of pieces of COVID-19 related misinformation that could lead to ‘imminent physical harm’ – examples of which include dangerous claims like ‘drinking bleach cures the virus’.
It is now also removing claims that physical distancing doesn’t help prevent the spread of coronavirus and false claims that 5G technology causes the symptoms or contraction of COVID-19.
The social network’s new update follows news that more 5G phone masts were vandalised by conspiracy theorists over the Easter weekend, including some providing internet to the NHS’s temporary Nightingale hospital in Birmingham.
After being checked by independent fact checkers and deemed false, content such as photos initially appear as a blanked-out square
Facebook said it has directed more than two billion people to resources from WHO and other health authorities through its COVID-19 Information Centre and pop ups on Facebook and Instagram.
Facebook CEO Mark Zuckerberg said that since the start of March, it has expanded fact-checking coverage to more than a dozen new countries.
The social network works work with over 60 fact-checking organisations that review content in more than 50 languages, he said.